{"product_id":"jakes-pewaukee-wi-1970s","title":"Jake's, Pewaukee WI 1970s","description":"\u003cp\u003eUntil the early 1960s, Napa Valley was a remote and unremarkable area of Northern California. Historic wineries that had flourished before Prohibition had been abandoned and left to rot.\u003c\/p\u003e\n\u003cp\u003eWinemaker Robert Mondavi began to change that when he opened his eponymous winery in 1966 and soon other pioneers in the wine industry joined him.\u003c\/p\u003e\n\u003cp\u003eThey launched independently of each other but worked together to transform this sleepy valley into the epicenter of American wine.\u003c\/p\u003e\n\u003cp\u003eIt led to the Paris Wine Tasting of 1975 – also known as the Judgement of Paris – when French oenophiles participated in blind tastings set up by Steven Spurrier, a British wine merchant, and his colleague Patricia Gastaud-Gallagher, a director at the Academie du Vin.\u003c\/p\u003e\n\u003cp\u003eFrance was generally regarded as being the foremost producer of the world's best wines at the time, but eleven judges were asked to rank California Chardonnays v Burgundy Chardonnays and California Cabernet Sauvignon v Bordeaux.\u003c\/p\u003e\n\u003cp\u003eThe French judges deemed Napa Valley wines superior to the French ones and the victory (although the French tried to keep it secret) made headlines worldwide and catapulted the California wine industry to its current success.\u003c\/p\u003e\n\u003cp\u003eThose wineries that put Napa Valley on the global stage were nicknamed the Class of ’72 – the year many of them opened – and you can see some of them on this 1970s map of Napa Valley Wineries.\u003c\/p\u003e\n\u003cp\u003eIt was the front cover of a 17-page wine list at the fine dining restaurant Jake’s in Pewaukee, Wisconsin. Founded by Jake Replogie snr and his wife Karen, the restaurant opened in 1960 in Wauwatosa and then relocated to an old barn on a family farm in Pewaukee in 1967.\u003c\/p\u003e\n\u003cp\u003eThe blurb on this wine list references the Judgement of Paris and says: ‘California wines will someday rival the great French Chateaus. This is no idle statement. It was done recently and will be done again.’\u003c\/p\u003e\n\u003cp\u003eThe California wines offered at Jake’s, the blurb continues, are ‘equal and occasionally better than their European counterparts.’\u003c\/p\u003e\n\u003cp\u003eIt went on to say that since wine, especially American wine, should become an integral part of the American meal, prices were not prohibitive for those unused to drinking wine. The mark-up on a bottle of wine was 100 per cent, to account for costs and make room for some profit, compared to 125 to 200 per cent mark-ups elsewhere\u003c\/p\u003e\n\u003cp\u003eThe cheapest bottle of wine was $4.50 and the most expensive $15.50 (this was the 1970s.)\u003c\/p\u003e\n\u003cp\u003eJake’s was run until recently by Jake Replogie Jnr but, after more than 60 years, it has closed.\u003c\/p\u003e\n\u003cdiv\u003e\u003cspan\u003eGallery quality Giclée print on natural white, matte, 100% cotton rag, acid and lignin free archival paper using Epson archival inks. Custom printed with border for matting and framing.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cb\u003e\u003c\/b\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp\u003e\u003cb style=\"line-height: 1.2;\"\u003eEach order includes a print of the interior menu.\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb style=\"line-height: 1.2;\"\u003e\u003cb\u003eAll printed in USA.\u003c\/b\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Vintage Menu Art","offers":[{"title":"8.5x11\" Archival Print (Unframed) $25.00","offer_id":57491928449190,"sku":"jvn1790052784405","price":16.75,"currency_code":"USD","in_stock":true},{"title":"11x14 Archival Print (Unframed) $30.00","offer_id":57491928481958,"sku":"gtb1790052784406","price":19.2,"currency_code":"USD","in_stock":true},{"title":"13x19 Archival Print (Unframed) $40.00","offer_id":57491928514726,"sku":"oig1790052784407","price":26.0,"currency_code":"USD","in_stock":true},{"title":"16x20 Archival Print (Unframed) $55.00","offer_id":57491928547494,"sku":"mjx1790052784408","price":41.25,"currency_code":"USD","in_stock":true},{"title":"20x24 Archival Print (Unframed) $85.00","offer_id":57491928580262,"sku":"dzg1790052784409","price":58.65,"currency_code":"USD","in_stock":true},{"title":"24x36 Archival Print (Unframed) $135.00","offer_id":57491928613030,"sku":"wan1790052784410","price":106.65,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0745\/9133\/8662\/files\/jakes-pewaukee-wi-1970s_1.webp?v=1790052789","url":"https:\/\/coffeetamper.shop\/products\/jakes-pewaukee-wi-1970s","provider":"My Store","version":"1.0","type":"link"}